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Entrepreneurship and IP strategy
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Overview
The objectives of the course are :
free
Type: Online
This course includes
- 8 weeks long
- Paid Certificate Available
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free
Type: Online
This course includes
- 8 weeks long
- Paid Certificate Available
Taken this course?
Share your experience with other students
Entrepreneurship and IP strategy
Created by -
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(0 ratings)
Start Date: August 16th 2020
Course Description
The objectives of the course are :
1. To discuss intellectual property strategy to protect inventions and innovations ofnew ventures.2. To develop skills of commercial appreciation by allocating knowledge aboutsubstantive aspects of management, strategy and legal literature.3. The course will make participants appreciate the nature, scope and differences of IP,its different utilities and approaches4. The course will make participants to manage and strategize IP lifecycle effectivelythroughout the journey of start-up, in a time when it is aspired highly by theeconomy and society.5. Participants will learn the fundamentals and advanced strategies of IP. They will begiven opportunity for understanding the same in MSME sector. They will be finallybe provided brief exposure about the valuation techniques and audits of IP.
INTENDED AUDIENCE :Any discipline
PREREQUISITES :No prerequisitesINDUSTRIES SUPPORT :Almost all industry sectors need this course
Course Structure
COURSE LAYOUT
Week 1:
Introduction to entrepreneurship and intellectual property: Definition, concepts,patentability :
1. Introduction 2. What is an entrepreneurship? 3. What do you understand by IP? 4. Whether entrepreneurship and IP related? What is role of IP strategy in entrepreneurship? 5. Case study I – IT industry
Week 2:
Innovation and entrepreneurship :
1. Innovation, invention and creativity 2. Types of innovation 3. Innovation, market and IP 4. Open innovation and IP 5. Case Study II - BiotechnologyWeek 3:
IPR: Trademark and entrepreneurship :
1. Trademark-Definition 2. Trademark-Types 3. Trademark-Registration 4. Trademark infringement 5. Case study III - Textile industry
Week 4:
IPR: Patent and entrepreneurship :
1. Patent-introduction 2. Patent infringement 3. Patent strategies 4. Case study IV – Agriculture 5. Capsule version
Week 5:
IPR: Copyright and entrepreneurship :
1. Copyright – Definition and subject matter 2. Copyright and related rights 3. Copyright registration and entrepreneurship 4. Copyright infringement 5. Case study V – Film industry
Week 6:
IPR: Industrial design and entrepreneurship:
1. Industrial Design- Definition, concept 2. Industrial Designs Act - Key features 3. Industrial Design-Business 4. Industrial Design infringement 5. Case study VI - Automobile industry
Week 7:
IP strategy & entrepreneurship :
1. IP strategy for start-up and MSME 2. IP transaction - introduction 3. IP valuation, bank loan, insurance 4. Success story and business model of a few start-ups 5. Case Study VII – Pharma industry
Week 8:
Entrepreneurship & IP - Government initiates :
1. Incubators, research parks 2. Various Government policies 3. Integrative approach – Entrepreneurship & IP strategy 4. Capsule revision 5. Am I ready to venture my start up? (Course applicability)
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About the Instructor
Prof. Gouri Gargate,Indian Institute of Technology, Kharagpur
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